By Numerian posted by Michael Collins
Not only is Christmas no longer a religious holiday, the whole purpose of Christmas has become the ritual of shopping for gifts. So important has gift-buying become, that the media are fascinated by scorecards and metrics that help Americans understand how well they are doing at their shopping obligations. Of course, there is the ubiquitous clock counting down the days left for shopping.
The mighty American marketing machine known as Christmas put on a brave front this weekend. Stores across the country opened up earlier than ever – some as early as 2:00 a.m. on Friday morning – and shoppers responded. Some consumers gave up their Thanksgiving Thursday altogether by using that day to stake their position on a sidewalk outside Best Buy, Wal-Mart, Target, or Sears. The rewards were high – those who were first in the store on Black Friday had the best shot at buying at deep, deep discounts. Flat screen HDTVs, which were otherwise priced at $1,000 minimum, were on sale for $300, but only on Black Friday and only to the earliest few into the store. (Image)
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